Hi, I'm Tracie.

You can call me Tracie Mae.

Only child.

Fell out of a moving car at 4 yrs. old.

Spoiler alert. I survived.

Prom queen.

Voted "wittiest" high school senior.

3 tattoos.

ENFP, probably.

Scorpio, definitely.

Diary keeper.

Undercover overlover.

Beyoncé stan.

Show creator.

Curvy model.

DIYer.

TV show aficionado.

Lived in 7 states.

3 degrees.

2 passions.

And a partridge in a pear tree. 

Tracie Roberson

Creative, fun, and (dare I say) hilarious copy-focused Creative Director.

Passionate about ideas and conceptual thinking. Focused on aligning creative with insights and data.

Amp | Amazon Music, Remote 2023 - 2023

Contract Writer

Vidmob, Chicago 2019 - 2023

Internal Creative Director / External (freelance) Creative Director

• Pfizer, Ulta, Maybelline, Apostrophe, Nuud, Puma

• Sooooo many more

Leo Burnett, Chicago 2016 - 2019

Freelance Digital Copywriter / Senior Digital Copywriter

• Altria Group

• Samsung Services (Global)

• ComEd

R/GA CHI 2011 - 2016

Digital Copywriter / Senior Digital Copywriter

• SCJ

• Grey Goose

• Capital One

• Home Run Inn

• National Cattlemen's Beef Association

• Texas Beef

• Teach For America

• Constellation brands (Corona Extra, Tocayo, Pacifico, Casa Noble)

R/GA NY 2009 - 2011

Copywriter Intern / Junior Digital Copywriter / Digital Copywriter

• Walmart

• Verizon

Education

• Creative Circus, Atlanta 2007 - 2009

  Professional Certificate, Advertising Copywriting

• The Carolina School of Broadcasting, 2002 - 2003

  Professional Certificate, Broadcast Technology

• The University of Southern Mississippi 1998 - 2001

  Bachelor of Arts, Broadcast Journalism

Skills

• Copywriting / Digital Copywriting

• Concept Creation

• Creative Team oversight

• Social Media Content

• Creative Development

• Presenting

• Speaking Engagements | Panels

• Mentoring